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Merchant Accounts
Start accepting credit cards in your business, and grow your
revenues 30 to 70%. MyWebTeks Host has teamed up with Cardservice International,
the worldвÐâ¢s premiere transaction services company, to provide you an exceptional
value in a merchant account. Fast approval and set-up lets you quickly start making
more revenue.
Please Note: All support or sales questions should be directed to Cardservice
International by e-mail at info@onlinecsi.com
or phone toll free at 888-870-7623.
Other Companies that Offer Merchant Accounts:
Authorize Net
Merchant Accounts Online
123 Total Merchant Services
Merchant Choice Card Services
The Value of Credit Card Acceptance in an Online
Marketplace
The shift in purchasing patterns of consumers is in the direction of simplicity.
Many buyers are turning to the Internet to buy goods and services because it is
so easy to do so. Products are ordered online, shipped quickly, and delivered
right to the buyerвÐâ¢s door. Fast, easy, convenient. Merchants are driving customers
to their websites to avoid overhead expenses and geographical limitations imposed
by traditional brick and mortar facilities.
Without question, credit cards are the currency of the Internet. The majority
of online purchases are paid via credit cards as they provides a secure, fast
and easy to use method of payment for both the merchant and the consumer. For
this reason, the acceptance of credit cards is crucial for success in the booming
Internet commerce market. The time delay associated with traditional payment methods
is a major deterrent to online purchases. The time it takes to process an order
with a check payment (receive from the buyer, deposit it, wait for clearance)
adds to the time it takes to deliver the product to the customer. It reduces incentive
to purchase online. Credit cards allow consumers to make purchases online with
instant approval, while providing a high level of security for the buyer.
Advantages
Consumers increasingly prefer the no hassle, no pressure, convenience of shopping
online. For those who are still leery of making an actual purchase online without
"kicking the tires", they can still conduct the necessary research and
compile information on various products online.. Businesses who realize the thinking
process their customers go through are able to tailor their websites to meet the
needs of their customers and "upsell" through subtle persuasion and
direction rather than a sales staff. With cookies and other tracking tools, businesses
can follow the course of a customerвÐâ¢s visit to their site and adjust the site
so that the products they feel are most important and want showcased, are placed
appropriately.
How to establish a merchant account?
Establishing a merchant account can be a relatively simple process. Because of
the risk associated with non-retail businesses, many local banks are cautious
about issuing accounts to them. However, there are independent companies such
as Cardservice International that are willing to extend credit to these higher
risk organizations (start-ups, Internet-based businesses, mail-order businesses,
etc.). The less risk a business is to the credit card issuer, the easier the process
will be.
With the dramatic increase of online purchasing, it is essential for merchants
to offer credit payment options to their customers in order to remain competitive
in the new virtual marketplace.
Merchant Account Comparison
| Pricing Comparison |
Cardservice International |
Major Competitor |
| Setup Cost |
Free |
$1,495 |
| Discount rate, Visa/MasterCard |
2.35% |
2.49% |
| Discount rate, AMEX |
3.75% |
3.75% |
| Transaction fee |
$0.25 |
$0.30 |
| Monthly Customer Support
fee |
$10 |
$10 |
| Minimum, monthly fees |
$15 |
$15 |
| Setup Comparison |
Cardservice International |
Major Competitor |
| Set-up timeframe to use merchant
account |
Within
24 Hours |
7 - 10 days |
| Approval rate |
100%
Guaranteed |
95% |
| Setup Comparison |
Cardservice International |
Major Competitor |
| Secure real-time transactions |
Yes |
Yes |
| Process credit cards from
web site without special terminal |
Yes |
Yes |
Online Transaction Process
The following information describes the step-by-step process of a credit card
transaction taking place on the Internet:
Step 1
When a consumer decides to buy a product or service online, using common browsers
such as Internet Explorer or Netscape Navigator, the secure order form of the
merchant prompts the consumer to enter their name, address, ship-to, credit card
information and any other pertinent information required to process the sale.
Step2
Upon completion of the order form by the consumer, the "Submit" or "Pay
Now" button is clicked to begin the payment process.
Step 3
The button is linked to the LinkPoint
Secure Payment Gateway which routes and obtains the credit card authorization
or declination code. The credit card is checked against the address verification
system (AVS) to authenticate the cardholder.
An authorization reduces the available credit limit, but does not actually place
a charge on the statement of the cardholder or move money to the merchant.
In line with bankcard association rules, the merchant is not allowed to settle
transactions until the ordered goods can be shipped, therefore a time lag may
exist between the authorization and the settlement process.
Transaction Descriptions
Sale:
Acceptance of the credit card for purchase of a product or service.
Return (Credit): Is issued when the consumer wishes to return a product or service
after the transaction has been settled.
Void:
Is issued when the consumer cancels the order the same day, and prior to,
the settling of the transactions.
Settlement:
The final step to complete the credit card transaction between the
consumer and the merchant. The batch (an accumulation of transactions from the
current day) is settled daily as a group. Settlement means that the credit card
is charged and the money is moved to the merchant account.
Cardservice International electronically deposits the money
into the checking account of the merchant within 48 hours of settlement.
Outstanding rates, very low transaction charges!
Available when you receive your customers credit card number over the Internet,
by mail or telephone.
 Only
2.35% + $0.25 per transaction for Visa & MasterCard
 Only 3.75% + $0.25 per
transaction for American Express
 $10 monthly statement
fee, including 24-hr customer service
 $25 monthly Internet secure payment gateway access
fee
 $199 one time startup
for merchant account and secure software to enable online credit card processing,
via your PC/Internet browser. Charge this to your Visa or MasterCard!
 $15 monthly minimum in
transaction fees (combined discount percentage and per transaction fees)
Virtually 100% Approval
Cardservice International has a "virtual acceptance policy" through
which, they will approve most every account. There is a select list of business
categories that have been deemed "high-risk" and may require additional
review. Illegal and other suspect categories as well as merchants with a history
of fraud or in collections with other processors have been excluded altogether.
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